Jeff Koons – Masterclass – Teaches Art and Creativity | Digital Download

Jeff Koons – Masterclass – Teaches Art and Creativity

Jeff Koons teaches you how color, scale, form, and more can help you channel your creativity and create the art that’s in you.

One of the most important and influential artists working today, Jeff Koons is perhaps best known for his iconic Balloon Dog. Now he’s inviting you to an intimate, thought-provoking conversation about the history, purpose, and pleasures of art. Learn how color, scale, form, and texture can help you express ideas and communicate with others. Leave your self-judgment and fear behind—the world is waiting for your art.

Browse Lesson Plan

1. Meet Your Instructor

Jeff Koons is one of the most successful and influential American artists of the 21st century. In his MasterClass, Jeff reveals the influences behind his most famous works and guides you through creating art that helps you communicate with the world.

2. Turn Everyday Objects Into Art

Learn about the tradition of the readymade and how to turn an everyday object into something extraordinary.

3. Approaching the Blank Canvas

From getting started with an idea to overcoming judgment, Jeff shares his advice for developing the confidence to follow your interests and create your work of art.

4. Personal Iconography

Jeff discusses how to use your personal iconography—the images, objects, and symbols that have meaning in your life—to communicate your point of view.

5. Art History: A Dialogue Across Time

Jeff breaks down how he views a painting and explores his Gazing Ball series to illustrate the concept of the “beholder’s share”—that the narrative of a work of art is completed by the viewer.

6. Art Innovation

Jeff explores a variety of the technological tools he uses to create some of his favorite pieces.

7. Pink Ballerina: A Dialogue With the Eternal

Jeff invites you into his stone-working facility, Antiquity Stone, to share his latest sculpture, the inspiration behind it, and the innovative technology that makes it possible.

8. Size & Scale

Learn how the transformation of scale can change the meaning of an object or piece of art.

9. The Power of Color

Learn how to use color as a tool for communicating with others.

10. Form Case Study: Balloon Dog

Using the construction of his iconic Balloon Dog as an example, Jeff illustrates how form can contain meaning.

11. Texture & Materials

Learn how textures—physical or implied—can enhance the meaning of a work of art.

12. Showing Your Art

The venue in which your work is seen—whether in a gallery setting or as part of an exhibition—can contribute to the conversation you’re having with your audience.

13. Life As an Artist

Jeff reflects on his career and gives you advice on how to pursue an artistic life.

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